Brian Lutz is a literary talent manager and media entrepreneur known for launching major creative careers, building high-value entertainment franchises, and pioneering new business platforms at the intersection of Hollywood and technology.
Originally from Allentown, Pennsylvania, Brian moved to Los Angeles straight out of high school and began his career representing Vince Vaughn, working on the breakout cult classic Swingers. That early momentum set the tone for a decades-spanning career defined by championing exceptional storytellers and shaping commercially successful, culturally resonant projects.
Brian has been instrumental in the development, packaging, and sale of numerous hit film and television properties, including NBC’s The Blacklist (218 episodes), Game Night ($117M worldwide), Neighbors ($150M worldwide), Megamind ($330M worldwide), and 17 Again ($136M worldwide).
As a co-founder, he has built multiple venture-backed companies, including Mediachase — one of the earliest modern e-commerce platforms, later acquired by Optimizely — and Symbonic, an end-to-end IP operating system for media and entertainment businesses.
Across his career, Brian has represented a wide spectrum of creative talent — writers, directors, producers, comedians, bands, musicians, and performers — and has produced both studio and independent films. His producing credits include Just Your Luck (starring Virginia Madsen, Vince Vaughn, Jon Favreau, Flea, and John Lurie), Pink as the Day She Was Born, a coming-of-age musical by singer, songwriter, Linda Perr,y and Accepted (Universal Pictures, starring Justin Long, Jonah Hill, and Blake Lively).
Respected equally for his creative instincts and strategic dealmaking, Brian is known as a fiercely loyal advocate for his clients — responsible for million-dollar spec sales, multi-million-dollar overall deals, and complex global co-production and financing structures. His expertise spans creative development, commercial packaging, business development, and the future architecture of IP as an asset class.